Your work matters.

It matters to you and to your team. It matters to your family and to your community. Good work takes a lot from us so it’s important to ensure that the effort is having the desired impact.

8Rules helps smaller companies grow and big companies reconnect to their entrepreneurial roots. We focus on aligning strategy, execution and communication because having the imact you want matters to us. 

Work With Us

Strategy +

Execution is the key to great strategy work. We help create the workbacks, timelines, milestones, hiring plans and communications required to get the work done. Count on us to help you develop the right strategy and to partner with you to execute it.

Succession Planning

If you are thinking about transitioning out of your business within the next two years, the work starts now. We help small to medium sized businesses prepare for leadership or ownership changes with a thorough process that de-risks one of the most crucial business phases a founder will face. 



Experience Design

We design learning and convening experiences around your goals. From workshops on communication and value propositions to team offsites and retreats for companies, we’ve created dozens of different in person and online experiences. 

Innovation for Organizations

We bring entrepreneurial thinking and practices to corporations and other organizations looking to spark more experimentation and innovation. Explore our signature innovation series’ 48 Hour Founders, 48 Hour Accelerator, and Investment Mindset for Managers or connect with us to develop an innovation strategy for your organization.



Executive Coaching for Women

The archetypes of leadership that pervade business culture are still predominantly male or derived from male patterns. We help women author their leadership styles authentically as we work to create more space for women leaders.

Communications Strategy & Coaching

Whether you are pitching investors, crafting a compelling value proposition for customers or developing healty communications in a team, clear messaging architecture and personal preparation are equally important. We can help you with both.

What People Say

Jill Murphy’s superpower (amongst many others) is that she astutely observes every single participant in an offsite to assess the level of engagement and to call people into conversation in an inclusive and uplifting way. When Jill facilitates a workshop, you can expect to feel included, and respectfully challenged just slightly beyond your comfort zone, where personal growth and development await you. I always walk away from Jill’s sessions feeling empowered, rejuvenated, and inspired to show up for myself and my teammates in ways I had not fathomed before.
Alvina Ng
Head of People
It's hard to understate the impact that working with Jill has had on the growth and trajectory of our company and (perhaps more profoundly, even) on me as a young leader. Jill helped me and my team reframe challenges, reach alternative perspectives, and articulate new insights in ways that are frankly unimaginable without her facilitation. She's disarming but firm, cool but excellent—her style is a blend of deep learning expertise and intuition about what connects people to each other and to a desire to do work that matters.
Shannon Minifie
CEO, Box of Crayons
Jill's ability to connect and challenge people in the way they think about their business, it's impact and potential, is invaluable. She has a unique way of engaging every single person and giving them the space to contribute and evolve. It's truly unbelievable to see the strides in each team member's personal growth and the growth of the business happening at the same time. I am so thankful to have been a part of Jill's workshop and I would recommend this experience to anyone looking to take their business to the next level.
Marissa Jimenez
Senior Business Analyst

Want to grow?

Align your strategy, execution and communications. We can help.